Centive Enters Joint Sales Partnership with GrowthCircle

Centive Enters Joint Sales Partnership with GrowthCircle

Recognized Leader in Salesforce.com Implementations to offer Centive Compel and provide IT-Consulting Services

BURLINGTON, Mass., May 1, 2006 - Centive, the leader in on-demand sales compensation management, announced today that it has signed a joint sales agreement with Atlanta, GA-based GrowthCircle, a management and technology consulting firm with a dedicated practice in salesforce.com implementations. Under terms of the relationship, GrowthCircle will market, sell, implement and provide deployment services for CompelTM, Centive's sales compensation management solution, to new and existing customers

 "The addition of Compel to our solutions portfolio allows us to provide an outstanding
Compensation solution that accurately calculates commissions while providing critical visibility into performance metrics - all in an affordable and easy-to-use, on-demand solution." said Ernie Riddle, CEO of GrowthCircle. 

Centive Compel is a fully automated sales compensation management system delivered through an affordable, subscription-based service.  Compel is easy to deploy and use -- there is no software to purchase or install.  Compel goes beyond simply calculating accurate commissions and bonuses; it offers strategic value by providing sales representatives and managers with real-time visibility into sales attainment and performance data. 

Compel features integration with Salesforce.com and other CRM systems to enable sales representatives and managers to forecast compensation based on opportunities within their pipeline. This integration provides Centive's customers with full automation of the sales lifecycle - From Prospect to PaycheckTM - to ensure that sales reps stay focused, aligned and motivated to close the right business.

 "We are so pleased to be working with GrowthCircle," said Michael Torto, president & CEO of Centive. "GrowthCircle recognizes the power that comes from integrating sales compensation management with CRM to provide the alignment, focus and motivation sales teams need to achieve superior results.  This partnership will help us expand our presence in the Southeast, but more importantly it will allow our customers to leverage the significant CRM domain experience GrowthCircle brings to the table."

Centive Compel was recently named a 2006 CODiE award finalist in the "Best Financial Software" category as well as 2006 eWeek Excellence Award finalist in the "Business Relationship Management" category.  The CODiE award, presented by the Software and Information Industry Association (SIIA), represents the highest honor in the software and information industry and is the only peer-recognition program of its kind. The eWeek Excellence awards honor the most innovative and relevant enterprise hardware, software and services announced in 2005 and available by the end of the first quarter of 2006.

About GrowthCircle
GrowthCircle, LLC is a management and IT consulting firm focused on helping the fastest growing companies in the Southeast and Mid-Atlantic regions leverage their technology application investments and execute their growth plans. With offices in Atlanta, Boston, Raleigh Durham and Washington, DC, GrowthCircle has over 70 years of collective experience helping companies develop and integrate CRM systems, sales and marketing strategies, and customer focused growth initiatives. In total, the GrowthCircle team has worked with over 400 companies addressing the difficult challenges associated with rapid growth. More information can be found at www.growthcircle.net .

About Centive
Centive, a privately held company headquartered in Burlington, Mass., is the leader in on-demand sales compensation management.  Companies use Centive Compel to accurately calculate commissions and bonuses and gain real-time visibility into sales performance metrics. As an on-demand subscription service, Compel is a cost effective solution that allows executives to be strategic and sales reps to stay motivated and focused on selling.
To learn more about Centive, please visit www.centive.com or call 1-877-CENTIVE.