Volume 3 Issue 2 February 2008

Last Chance - Aberdeen Benchmark Report on Sales Compensation Management

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Aberdeen Group's benchmark report "Sales Compensation Management: Coin-Operated Productivity" proves the business value companies gain by automating the design and administration processes involved in sales compensation management. In December 2007, Aberdeen Group surveyed over 130 companies to identify the strategies, capabilities and enablers that "best-in-class" firms are using to improve sales productivity and effectively manage compensation plan design and administration. The benchmark report indicates that "best-in-class" companies deploy automated solutions for sales compensation and recognize tangible benefits related to:

  • Improving alignment of performance targets with business objectives;
  • Establishing a formal, centralized process for plan design and administration;
  • Providing accurate, actionable reporting to all constituents, from field sales to executive management.

Learn from Aberdeen how best-in-class companies chose automated solutions like Centive Compel to better manage sales compensation as a tool to steer their sales organization and drive sales performance.

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